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What is UGC?
UGC stands for "user-generated content." It is content— videos, images, reels, reviews, etc.— made by creators like me for brands to use and publish on their social media platforms.
Not only does UGC save time and money for your brand, but it helps create authentic and genuine-feeling content for your audience.
Think of UGC as the today's word of mouth, but via social media — most buyers trust recommendations over traditional advertisments.
of consumers are more likely to trust a brand that shares UGC
UGC benefits your brand
☑ Builds trust with customers
☑ Increases exposure
☑ Provides a visual review
☑ Boosts social proof
☑ Feels more authentic
☑ Allows you to curate content vs create it
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